Division is a conceptual design collaboration between fFurious and Hooked Clothings. The brand was created to facilitate our exhibition, Class, whereby we went back to basic to hand-produce silkscreened merchandise.
The identity of Division is a logotype with the 1st letter “I” replaced with a division or slash symbol. It’s remarkable simplicity also placed an emphasis on the word “vision” as an indication of our role as visionaries.
A website was created for the exhibition, which featured dynamic animated typography, which can be viewed here.